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What is Digital Marketing? A Beginner’s Guide

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Digital marketing is the process of promoting products or services using the internet and digital platforms. Businesses use digital marketing to reach customers through search engines, social media, websites, emails, and online advertisements. Today, almost every business depends on digital marketing to grow online and attract customers. Types of Digital Marketing 1. Search Engine Optimization (SEO) SEO helps websites rank higher on Google search results and increase organic traffic. 2. Social Media Marketing (SMM) Promoting businesses through platforms like Instagram, Facebook, LinkedIn, and YouTube. 3. Google Ads (PPC) Running paid advertisements on Google to generate leads and sales quickly. 4. Content Marketing Creating useful blogs, videos, and posts to attract and engage customers. 5. Email Marketing Sending promotional emails and updates to customers. 6. Affiliate Marketing Earning commission by promoting other company products online. 7. YouTube Marketing Using video content to...